Privacy policy

This Privacy Policy explains how your personal information is collected, used, and shared when you visit or make a purchase from bumpandbloom.com.au (the “Site”).

Personal Information We Collect
When you visit our Site, we automatically collect information about your device, including your web browser, IP address, time zone, and cookies installed on your device. We also track which pages you view, what brought you to our Site, and how you interact with it. We refer to this as “Device Information.”

We collect Device Information through:

  • Cookies: Data files placed on your device, often including an anonymous unique identifier. Learn more at www.allaboutcookies.org.
  • Log files: Track actions on the Site, collecting your IP address, browser type, Internet service provider, and timestamps.
  • Web beacons, tags, and pixels: Electronic files that track how you browse our Site.

When you make or attempt to make a purchase, we collect information like your name, billing and shipping addresses, payment details, email, and phone number. This is known as “Order Information.”

How We Use Your Personal Information
We use your Order Information to process and ship your orders, provide you with confirmations, communicate with you, screen for fraud, and—when in line with your preferences—offer product or service updates.
We use Device Information to improve our Site, detect potential risks or fraud, and gather insights on how our visitors use our Site.

Sharing Your Personal Information
We share your Personal Information with third parties to help us use it as described above. For instance, we use Shopify to power our store; you can learn more about Shopify’s privacy practices here: https://www.shopify.com/legal/privacy. We also use Google Analytics to better understand how visitors interact with our Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/ and opt-out here: https://tools.google.com/dlpage/gaoptout.

Finally, we may share your Personal Information to comply with laws, respond to legal requests, or protect our rights.

Behavioural Advertising
We use your Personal Information to provide you with targeted advertisements or marketing communications. Learn more about how targeted advertising works on the Network Advertising Initiative.

You can opt out of targeted ads here:

You can also visit the Digital Advertising Alliance’s opt-out portal for more options.

Do Not Track
We do not alter our Site’s data collection and use practices when we detect a Do Not Track signal from your browser.

Your Rights
If you are a European resident, you have the right to access, update, or delete your personal information. To exercise this right, contact us using the details below. We process your data to fulfill contracts (e.g., when you place an order) or for legitimate business purposes. Please note that your information may be transferred outside of Europe, including to Canada and the US.

Data Retention
We retain your Order Information for our records unless you request deletion.

Changes
We may update this Privacy Policy as needed to reflect changes in our practices or for legal reasons.

Minors
The Site is not intended for individuals under the age of 18.

Contact Us
For more information, questions, or complaints, please contact us at hello@bumpandbloom.com.au.